The Google Chrome team announced its early preview of WebMCP, "a standard way for exposing structured tools, ensuring AI agents can perform actions on your side with increased speed, reliability, and precision," André Cipriani Bandarra from Google wrote.

WebMCP basically gives you a way to communicate via your website to LLMs what actions certain buttons or links take on your website. WebMCP is designed to help AI agents interact with websites.

Currently, if an AI agent (like a browser assistant) wants to "book a flight" or "add an item to a cart" on a website, it often has to guess which buttons to click by looking at the pixels or HTML (screen scraping). This is error-prone.

WebMCP fixes this by allowing websites to explicitly publish a "Tool Contract." It uses a new browser API (navigator.modelContext). Instead of the AI guessing, the website provides a structured list of tools (e.g., function buyTicket(destination, date)). The AI can then "call" these functions directly.

André Cipriani Bandarra from Google explained, "By defining these tools, you tell agents how and where to interact with your site, whether it's booking a flight, filing a support ticket, or navigating complex data. This direct communication channel eliminates ambiguity and allows for faster, more robust agent workflows."

WebMCP proposes two new APIs that allow browser agents to take action on behalf of the user:

• Declarative API: Perform standard actions that can be defined directly in HTML forms.
• Imperative API: Perform complex, more dynamic interactions that require JavaScript execution.
• These APIs serve as a bridge, making your website "agent-ready" and enabling more reliable and performant agent workflows compared to raw DOM actuation.

Dan Petrovic called this the biggest shift in technical SEO since structured data. Glenn Gabe called this a big deal.

SEOs should 100% read up on this...

Forum discussion at X.

Google is hiring a Chief of Staff on Search Intelligence, Strategy and Operations. This job is to "help architect the next era of Search with AI," Rajan Patel, the Vice President of Search Engineering of Google, posted on LinkedIn.

You can see the full job listing over here, it is a job at the Mountain View, California office and it pays $214,000 to $302,000, plus a bonus, equity and benefits.

Rajan Patel wrote:

I'm hiring a Chief of Staff to work directly with me and my leadership team in Search. We're looking for operators who want to roll up their sleeves and help architect the next era of Search with AI. Google Search is changing faster than ever before, and this role will ensure our engineering organization evolves at the pace of our innovation.

If you are a Tech PgM, Strategy, or Product Ops leader ready for a high-velocity experience at the heart of Google's AI transformation, reach out to me or Riti Suri to learn more.

The job description adds:

The Search Intelligence Chief of Staff team's mandate is to evolve our 2,000+ person team to meet the demands of an AI-first future, driving the alignment, velocity, and operational excellence required to reinvent Search. We remove friction, accelerate decision-making, and foster operational excellence, enabling the organization to navigate ambiguity and transform Search for billions of users.

As the Chief of Staff to the VP of Engineering in Search Intelligence, you will act as the architect and multiplier for a 2,000+ person engineering organization. You will be the VP's proxy and trusted advisor translating the VP's goal into reality and ensuring the engineering organization is aligned, resourced, and moving with velocity. You will lead high-stakes organizational transformations and manage complex cross-functional relationships. In Google Search, we're reimagining what it means to search for information '" any way and anywhere. To do that, we need to solve complex engineering challenges and expand our infrastructure, while maintaining a universally accessible and useful experience that people around the world rely on. In joining the Search team, you'll have an opportunity to make an impact on billions of people globally.

Yesterday we covered Google is hiring an AI Answer quality engineer.

Interesting and potentially meaningful job - don't you think?

Here is a copy of this job posting:

Forum discussion at LinkedIn.