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Search News Buzz Video Recap: Google Core Update Status, News Publishers Traffic Distribution, Ads In AI Overviews Expand, ChatGPT Ads & Christmas

✇Search Engine Roundtable
Yazar:Barry Schwartz
26 Aralık 2025 saat 16:01

This week in search, we covered an update on the Google December 2025 core update. Google Search traffic to news publishers continues to vanish, but there is Google Discover. A report shows Google has deleted a ton of local reviews in 2025. Bing posted an excellent blog post on duplicate and similar content and how it impacts SEO and AI Search. Google said make sure to pick a reasonable site name to rank for. Google expanded ads in AI Overviews in more countries. Google Ads MCC accounts now see channel performance reporting. Google Ads dropped the active visitors to 100, from 1,000 for the Search Network. Google Ads has a bug with dynamic remarketing tracking. Google Ads Advisor suggestions are showing in the Google Ads reporting. Google Ads added Maps to the channel options for Demand Gen. Google is testing a learn more link after the Google Ads text. ChatGPT ads are coming and it might be prioritizing sponsored content in the AI responses. Google Discover notifications are sneaky and take you to AI Mode. Google Search bar is teasing AI responses in Chrome. Google pushes the timeline for Gemini to replace the Google Assistant. Google sued SerpApi last Friday for scraping its search results. Google Search forgot to hang the holiday decorations. John Mueller from Google provided support on Christmas day for the 18th year in a row. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed For the original iTunes version, click here.

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

Search News Buzz Video Recap: Google Core Update Status, Gemini 3 Flash In AI Mode, Optimizing For AI Search & Bug Fixes Galore

✇Search Engine Roundtable
Yazar:Barry Schwartz
19 Aralık 2025 saat 16:01

For the original iTunes version, click here.

This week, we have a status update on the ongoing Google December 2025 core update. Google also said it does not pre-announce core updates or quality updates. Gemini 3 Flash now powers Google AI Mode. Google Search Live gets a conversational language upgrade with the help of Gemini. Google's Danny Sullivan and John Mueller spoke about SEO for AI and more. Nick Fox from Google said optimizing for AI Search is the same as for traditional search. Google Search Console's performance reports are now fixed and up-to-date, and so are the page indexing reports. Google Search Console's average position number is bouncing around for sites. Google explained how it uses JavaScript to execute noindex tags on pages. Google also warned about canonical links with JavaScript. Google also said that it might not render JS pages that do not have 200 status codes. Google fixed a bug with the disappearing reviews. Meanwhile, review appeals are severely delayed before the holidays. Google also changed how Q&As work in local search. Google Search snippets may now show read more links. Google is testing super-long AI-generated snippets. Bing is testing a plus sign in the search bar for search with an image and make an image. Bing is testing showing more search results buttons. Bing is testing underlines in search ads. That was the search news this week at the Search Engine Roundtable.

Thank you to our sponsor, Yahoo Search. Yahoo knows the way people are searching is changing '" and as one of the top search engines in the US, with hundreds of millions of users, Yahoo Search is constantly evolving to deliver a simplified, innovative, and helpful search experience. Yahoo Search gives you quick, AI-powered summaries, plus AI chat when you want to dive deeper. Whether it's news, finance, sports, shopping or instant answers, get connected to what you need.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

Search News Buzz Video Recap: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

✇Search Engine Roundtable
Yazar:Barry Schwartz
12 Aralık 2025 saat 16:01

For the original iTunes version, click here.

In this week's recap, we covered that the Google December 2025 core update was unleashed. Google also said more core updates are definitely on their way and one should be coming soon Google also updated its documentation to reiterate that it does, in fact, release unannounced, smaller core updates more regularly. Meanwhile, we saw a lot of Google search ranking volatility this weekend and during the week, maybe a baby core update. Google said Discover is minimally aligned to search rankings, which may be why there is so much spam in Google Discover. Google Search Console added weekly and monthly smoothing to charts. Google Search Console insights added social channels. Google Shopping crawlers crawl too fast for JavaScript-generated structured data to be rendered. Google AI Mode links were updated to encourage clicks, and it also added contextual introductions. Google Preferred Sources is now global, and Google is spotlighting subscriptions starting with Gemini and Google AI Mode and AI Overviews later. Google Web Guide expanded to the all tab for those who opt in. Google News is experimenting with AI-powered article overviews. Google AI Mode tests Search Live with citation cards. OpenAI updated its ChatGPT crawler documentation. Bing is testing a hide/show sponsored results button with ad grouping. Bing is testing ad labels on the right side. Bing is also testing an expandable favicon on hover. Google is testing image animations on its search ads. Google Ads contact us forum tests integrating Ads Advisor. Google Ads had an offline conversion upload bug. That was the search news this week at the Search Engine Roundtable.

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Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

Search News Buzz Video Recap: Google Search Volatility, AI Mode Taking Over Search, Search Console AI Configurator & 22 Year Anniversary

✇Search Engine Roundtable
Yazar:Barry Schwartz
5 Aralık 2025 saat 16:01

This week, we, of course, covered the ongoing Google Search ranking volatility. Google is now blending AI Mode directly into AI Overviews. Google's home page search bar added a new upload feature to take you into AI Mode. Google Discover and the mobile app also take you off web pages and into AI Mode. Gemini 3 and Nano Banana Pro are now available in AI Mode in more countries. Google AI Mode is testing hover style inlines. Google Search Console's performance report is testing an AI-powered configuration tool for making reports. Google Search Console also added current dates to the annotation feature. Google API docs hint that service areas are not a ranking factor. Google added and then removed the LLMs.txt file from its search developer docs. I posted the big Google Webmaster Report for December 2025. Google Ads channel reporting with search partner data for PMax is rolling out for some. Google Ads may bring back website optimizer. Microsoft Advertising now has disapprovals on the asset-level, and conversion reports are faster. And I celebrated 22 years of covering the search industry - I am old. That was the search news this week at the Search Engine Roundtable.

Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Also, check out their new product, Prewriter.ai - this tool empowers writers to write better and more efficiently, so check it out.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed. For the original iTunes version, click here.

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

Search News Buzz Video Recap: Google Ads Account Hijacks, Thanksgiving Google Volatility & Web Guide For All

✇Search Engine Roundtable
Yazar:Barry Schwartz
28 Kasım 2025 saat 16:01

We are seeing volatility in the Google search results this week, Thanksgiving week. Google Ads accounts are being hijacked and it is super concerning. Gemini 3 now powers Google AI Mode for more complex queries, automatically. Google's Web Guide is showing up more often in the All tab. Google's Gary Illyes said AI Search change is hard to change. Google's John Mueller said in the future SEOs will offer GEO-detox work. Google local pack results more button leads to the Places tab and then bugs out. Google Local Service Ads is testing removing the more results button. Google Ads tab gets support for fix custom views, it also got a new trends report and performance by stage report. Google Ads message assets now supports Facebook Messenger and Zalo. Google Ads Advisor may be taxing context from across multiple clients. Microsoft Advertising mobile app is being retired. Google Business Profiles admin panel is not showing up for some. Google Posts launched scheduling and multi-location publishing. Google Hotel Center is reinstating suspended hotels. OpenAI launched shopping research assistant in ChatGPT. Google's Sundar Pichai monitors X on launch days. Google's Thanksgiving Doodle links to AI Mode and not search results. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed For the original iTunes version, click here.

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

Search News Buzz Video Recap: Google AI Mode With Gemini 3, GEO Rush, Search Console Annotations & Brand Filters, Google Ads & Reviews

✇Search Engine Roundtable
Yazar:Barry Schwartz
21 Kasım 2025 saat 16:01

For the original iTunes version, click here.

Google AI Mode is now powered by the new Gemini 3 models. There may have been a Google search update this week, but what was it. Nano Banana is now in AI Mode, works in Google Ads and can make helpful content Google AI Mode added travel AI features with agentic booking. Google, Microsoft and Perplexity gave their thoughts on the big GEO rush. Google's AI got a search snippet very wrong. Google had a proposal on how to handle AI controls for publishers and it picked the worst one. Google consistently says that consistency is the number one technical SEO factor. We had a big Cloudflare outage but Google handled it fine. Google Search Console released custom annotations for the performance reports. Google will also release brand filters for performance reports and insights report. Google Ads has a new original conversion value metric. Google Ads has campaigns total budget reports for PMax. Google Ads will be releasing journey-aware bidding in 2026. Google Ads is testing share icons on ads and a gray background color. Google told merchants to properly identify incentivized reviews. Microsoft Advertising added asset-level editorial review, conversion delay and more. Google Maps now allows for anonymous reviews, and it launched insider tips and popular trends. Finally, Semrush announced it will be acquired by Adobe. That was the search news this week at the Search Engine Roundtable.

Thank you to our sponsor, Yahoo Search. Yahoo knows the way people are searching is changing '" and as one of the top search engines in the US, with hundreds of millions of users, Yahoo Search is constantly evolving to deliver a simplified, innovative, and helpful search experience. Yahoo Search gives you quick, AI-powered summaries, plus AI chat when you want to dive deeper. Whether it's news, finance, sports, shopping or instant answers, get connected to what you need.

Make sure to subscribe to our video feed or subscribe directly on iTunes, Apple Podcasts, Spotify, Google Podcasts or your favorite podcast player to be notified of these updates and download the video in the background. Here is the YouTube version of the feed:

Search Topics of Discussion:

Please do subscribe on YouTube or subscribe via iTunes or on your favorite RSS reader. Don't forget to comment below with the right answer and good luck!

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